This week, there has been significant conversation regarding the future of small, independent iron distance triathlons. To recap, this all started with the revelation that Ironman (or more specifically Wanda Sports Holding Company) purchased the popular, independent iron distance race Beach to Battleship from Setup Events. Furthering the dialog were a variety of posts on social media, and to a lesser extent, two blog posts I wrote (HERE and HERE) regarding how it appears that the Ironman brand monopoly is killing off smaller, independent races.
I’m not against Ironman. But I really want smaller races to succeed and thrive. Competition is a good thing, right?!
The only way that smaller, independent iron distance races will survive is if we mount a grass-roots effort to save them. There are lots of triathletes who are contemplating racing an iron-distance race in 2016, but aren’t necessarily stuck on doing an Ironman brand race.
So, I’m issuing a call-to-action. Race small. Go out and support a small, independent iron distance race.
Sign up for Rev3’s full at Cedar Point Amusement Park.
Race the Great Floridian in Clermont, Florida.
Toe the line at the Michigan Titanium.
Grapple with the Bear Lake Brawl.
Do Peasantman. Or HITS.
Just pick a race that is smaller. Local. Independent. And then brag about it. Post about it on Facebook. Twitter. Instagram. Heck, make it your profile picture on Tinder. When you do, please use this hashtag:
Let’s get a movement going. Pick a small race. I will be. Won’t you?